Friday 30th July


Sky reports fastest customer growth in five years PDF Print E-mail
Written by Robert Piercy   
Thursday, 30 July 2009 14:01

BSkyB has reported its fastest customer growth in five years.

The company added nearly half a million new subscribers in the year ending 30 June 2009 giving the platform 9.442 million customers.

Other figures have seen more than 500,000 getitng Sky HD giving the company 1.31 million HD subscribers. Sky also reports that 1 in 6 take the TV, broadband and telephony bundle, up from 1 in 9 a year ago.

Revenues rose 7% to £5.32 billion giving an annual revenue per customer figure of £464. Profit increased by 4% to £780 million.

Sky chief executive Jeremy Darroch said: "2009 has been an excellent year of growth. In a tough economic environment, customers are turning to Sky for quality and value in home entertainment and communications. New customers are joining us at the fastest rate for five years and existing customers are taking more products from Sky than ever before.

"This is the year where high definition TV moved centre-stage. We have seen a very strong response from customers to the new lower price of the Sky+HD box, with the total number of HD customers more than doubling to 1.3 million during the year. The rapid growth of HD has helped take Sky+ to new heights, with more than half of our customers now choosing to control their viewing with Sky+."

Sky also announced that it plans to introduce 3D broadcasting next year and that it will introduce a 'pull' video-on-demand service using the broadband capability of Sky+ HD boxes.


Comments
Add New Search
Write comment
Name:
Email:
 
Title:
 
:D:):(:0:shock::confused:8):lol::x:P:oops::cry::evil::twisted::roll::wink::!::?::idea::arrow:
 
Please input the anti-spam code that you can read in the image.

3.26 Copyright (C) 2008 Compojoom.com / Copyright (C) 2007 Alain Georgette / Copyright (C) 2006 Frantisek Hliva. All rights reserved."

 



All content and 'The Airwaves' logo © 2010 TheAirwaves.net, all rights reserved.
Site design by PaulStacey.co.uk